

SEO or Search Engine Optimization is the process in which a website is optimized for search engines, such as Google, in order to increase traffic to the website. This is essential for the amount of traffic to a website as 75% of searchers never click past the first page of results (according to Forbes). Therefore, if your website is not optimized, you will lose a lot of potential visitors to your website – potential customers. Here are some tips to improve your SEO in Essex.
Google My Business is a free service offered by Google which gives business owners the ability to create a listing for their business which can be viewed online when searching for the name of the business. Google My Business also gives you the ability to add your location, working hours, how to book appointments and reviews for customers to write; you can see a glimpse of my listing on the left.
Creating a GMB listing gives your business a much greater presence online when someone searches for you or a product/service that you offer. Having a listing also improves the professionality of your business as visitors may wonder why you do not have a listing as most businesses do.
Some of the most important aspects of the listing are as follows:
Link building is the process in which the number of links pointing towards a website is increased, also known as backlinks. This increases your website’s ranking and authority on Google as Google sees a website with more backlinks as more relevant to a website with the same content but without the links.
Some ways to increase your website’s backlinks are as follows:
The Yoast SEO plugin is the most used plugin for WordPress websites which helps with SEO. It provides users with many aspects and tips on how to improve their SEO, here are the most important features that it offers:
Hopefully those tips will be useful when trying to improve your SEO in Essex which will lead to more traffic to your website and potential customers! If you did have any questions about SEO or how to improve your SEO in Essex, feel free to contact me or email me.
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Whether you need a new website, a fresh look for your existing site, someone to create video content on your behalf or your website’s updates and health taken care of, I am here to help you.
We will work close together for the entire process so that you do not feel alone, ensuring that we are on the same (web)page at all times 😉
I’d love to hear what you’re hoping to achieve for your project and any questions or requirements you may have.
I’d love to hear what you’re hoping to achieve for your project and any questions or requirements you may have.
About Me
Hi I’m Louis, a website designer and video editor based in Brentwood, Essex. I work with business owners who need help with their website or video content.
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