Elegant redesign for Essex-based beauty clinic

A user-friendly website redesign project for InTheNudeClinic, an Essex-based beauty clinic

The Brief

In The Nude Clinic wanted a refreshed WordPress website that better reflected the quality of their treatments and the confidence of their brand. The existing site no longer matched where the business was heading and needed to feel more modern, approachable and easy for clients to use.

The goal was to create a website that clearly explained services, built trust from the first visit and made it simple for users to take the next step whether that was learning more or booking an appointment. Here are some of the other goals that we had for the project:

Project Details
Category
Beauty
Services

Improved design quality

Create a clean, confident look that reflects the clinic and builds trust.

Easier booking journey

Make it simple for users to find treatments and book appointments.

Mobile-first user experience

Ensure the site works perfectly on mobile, where most users browse.

Simple ongoing management

Allow the team to easily update content through WordPress.

The Solution

We redesigned the website using WordPress, focusing on clean layouts, softer visuals and clearer content structure to create a calm, professional feel throughout. The new design puts treatments front and centre, with improved navigation that helps users quickly find the information they are looking for.

We also streamlined page layouts to reduce clutter and improve readability, especially on mobile where many users first interact with the brand.

Comparing old to new

The redesign has transformed given the clinic an upgraded, professional look and feel to show off their services and values. Check out the before and after of the website’s transformation through this interactive comparison image.

Hover/touch and swipe the circle left to see the new site and right to see the old site.

What we say

The result is a modern, confident website that better represents In The Nude Clinic and enhances the overall user experience. The refreshed design feels more aligned with the brand, communicates services more clearly and encourages users to engage and enquire.

Planning a website refresh or launching something new? Let’s redesign your WordPress site so it looks great works smoothly and turns visitors into real enquiries. Contact us today.

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